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52nd Annual RPM@Reno Western Workshops Ready, Speaker and Discussion Lineup Announced

The speaking lineup will be headlined by several prominent figures in the motorsports business led by Jeff Hachmann, the Executive Director of Events for World Racing Group.

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The 52nd Annual RPM@Reno Western Workshops will be held at the Silver Legacy at the Row in downtown Reno, Nevada on Wednesday, December 4 and Friday, December 5. The 52nd version of the popular sessions looks toward its second year in the remodeled “Silver Legacy” to give attendees and exhibitors an enhanced experience during an incredibly busy time of year, further emphasizing that there is no true “off-season” in the sport.

There will be a brief registration hour on Tuesday, December 3rd for early attendees at Novi in the Eldorado. The 52nd RPM@Reno Western Workshops will have a stellar lineup up of speakers and presenters set for promoters who attend the annual workshops to garner ideas and continue developing and growing their businesses while having the opportunity to connect with a variety of colleagues, industry professionals and exhibitors that touch every corner of the short track racing industry.

The speaking lineup will be headlined by several prominent figures in the motorsports business led by Jeff Hachmann. Hachmann is currently the Executive Director of Events for World Racing Group. His diverse background in the sport and attention to detail has established him as one of the industry leaders who brings a great deal of knowledge and fresh ideas to the sport.

Hachmann is just the beginning of the dynamic lineup for the RPM@Reno Western Workshop schedule. New sessions, and traditions dot the schedule including the “The Jody Session”, dedicated to Jody Deery, one of the founders and loyal believers in the Workshops. The session will be dedicated to females in the sport and will be led by the women of the sport. Joining these programs will be the traditional sessions, including the legal update and "Pro Bono" hour will be expounded upon and delivered in breakout sessions as well as many other sessions that assist and impact the short track motorsports industry.

Registration for the 52nd annual RPM@Reno Western Workshops are now open. Registration online can be completed here; (www.myracepass.com/businesses/21560/tickets) (www.promotersnewsletter.com/downloads/get.aspx?i=997869) or the form located here may be filled out and returned to RPM via fax (716.685.0923) or e-mail: info@racingpromomonthly.com. These documents and more information may be found at www.promotersnewsletter.com – the official “MyRacePass” website of the RPM Workshops.

If you are looking to make reservations, make them now; the 52nd annual RPM@Reno Western Workshops take place, Wednesday, December 4 and Thursday, December 5 at the Silver Legacy at the Row, in Reno, Nevada. Rooms can be booked here; The group code is SRRPM24; https://book.passkey.com/event/50906779/owner/7272/home?utm_campaign=295560759

The 52nd annual RPM@Reno Western Workshops stand as a "can't miss" event for track promoters throughout North America.

John McCoy of Knoxville, IA, who promotes the Knoxville (Iowa) Raceway was named the 48th annual Auto-Racing Promoter of the Year last February in Daytona, Beach, Florida. Nominations are now open for the 49th annual Auto-Racing Promoters of the Year. Nominations may be made here; 49th ARPY Nomination Ballot (google.com) https://docs.google.com/forms/d/e/1FAIpQLSeooIekvs8EhQ2ykSAUJRSxV_dvfDO5LG1hJOWHj_62SPzLkQ/viewform

The Racing Promotion Monthly (RPM) Newsletter and RPM Workshops provide an educational and networking program to the motorsports industry. The program provides media and meeting platforms which offer promoters, motorsports management, tracks, sanctions and companies a forum to share, educate and network within. The newsletter and workshops are services of Hoosier Racing Tire and K&K Insurance, with supporting sponsorship coming from Chevrolet Performance Products, RACEceiver, Silver Legacy Hotel and Casino, Simes Graphic Design, MyRacePass and Firethorn Marketing, Ticket Spice and Event Sprout. Further information regarding the RPM e-newsletters and workshops may be found at the company’s website, www.promotersnewsletter.com.

-RPM Workshops Press Release


RPM@RENO WESTERN WORKSHOP SCHEDULE – Subject to change,
additional topics and Presenters

TUESDAY, DECEMBER 3, 2024;

6:30 p.m. RPM@RENO Western Workshop Credentials – “The MyRacePass Green Flag presented Hoosier to Kickoff the 52nd Annual RPM@RENO Western Workshops **NOVI *** in the Eldorado

WEDNESDAY, DECEMBER 4, 2024;

8:00 a.m. WORKSHOPS GUEST SERVICES DESK OPENS, Convention Area at the Silver Legacy advanced and late-entry credentials available.

8:45 a.m. WORKSHOPS TRADE SHOW OPENS, products and services for promoters and short tracks.

9:45 a.m. PROMOTERS’ WELCOME, The Silver Legacy, Ken Ostempowski, Senior Vice President and General Manager – The Row

9:45 a.m. 51st Annual RPM@RENO Western Workshops Opening – WHERE IT ALL BEGINS

9:55 a.m. JEFF HACHMANN, an individual who has been “in the business” for much of his professional career. Currently the Executive Director, Events for World Racing Group, Hachmann has spent time with US Tobacco and International Speedway Corporation prior to World Racing Group. He manages several major events as well as a vast amount of experience managing multiple race tracks. His expertise in event organization, coordination, how to create an event and make the most of sponsorships is of incredible value to each RPM attendee.

11:05 p.m. BRYAN ROBB, an industry veteran with over of 30 years of experience including being the VP of Sales at Edelbrock, his voice of experience can assist you in the digital age of marketing and advertising.
12:00-1:25 p.m. LUNCH BREAK

1:25 p.m. WORKSHOP RECONVENES, announcements and introduction of special guests;

PAUL UNDERWOOD – K&K Insurance (May be Steve Sinclair Speaking)

PAUL MENTING – Hoosier Racing Tire

1:45 p.m. TICKETING presented by TICKET SPICE, the benefits of selling tickets online and utilizing a service that helps you and the customer.

2:15 p.m. BREAK OUT ROOM TURN OVER

2:30-5:00 p.m. Concurrent Sessions: Five topics, two rooms.

THE K&K INSURANCE ROOM

2:45-3:45 p.m. “CALIFORNIA DREAMING”; This session continues to be truly popular while RAISING THE BAR, A discussion among California Track Operators, Sanctioning Bodies, Suppliers about the future of California Auto Racing.

3:45-4:15 p.m. CONCESSIONS, PRICING, UNIQUE ITEMS & FOOD TRUCKS; A Group discussion on what to do at your Concession Stands.

THE HOOSIER TIRE ROOM

2:45-3:45 p.m. “THE JODY SESSION’ – an entire session devoted to “Women in the Promotional Business…” named after Jody Deery, this session will become a permanent session at the Workshops.

3:30-4:15 p.m. ADVERTISING AGE – Who, what, how and where are you spending your valuable advertising dollars? What works, what doesn’t? All valid questions, creating the potential to look at things differently then the “same old – same old”.

4:15-5:00 SLOT TOURNAMENT PRESENTED BY CAESAR’S… Closing the day with a little bit of fun

5:00 p.m. CLOSING REMARKS, ADJOURNMENT

THURSDAY, DECEMBER 5, 2024

8:15 a.m. WORKSHOPS GUEST SERVICES DESK OPENS, Convention Area at the Silver Legacy Advanced and late-entry credentials available.

8:30 a.m. WORKSHOPS TRADE SHOW OPENS, Continental breakfast, products and services for promoters and short tracks.

9:30 a.m. WELCOME & ANNOUNCEMENTS, 2024 Date and Introductions

9:45 a.m. WELCOME FROM TOM DEERY AND THE PERFORMANCE RACING INDUSTRY (PRI); Tom Deery is no stranger to the RPM Workshops nor the podium. Deery will begin to introduce short track racings place in the motorsports world as well as discuss topics he’s learned while being associated with the PRI Trade Show in his current role, along with being a manager of the PRI “Road Tour”.

10:45 a.m. ANNUAL CASE LAW SUMMARY: Paul Tetreault, Agajanian, McFall, Weiss, Tetreault, & Crist, LLP review the the year’s case law decisions.

11:15 a.m. MOTORSPORTS, GENERAL LAW DISCUSSION; Tetreault updates attendees on the circumstances that surround our environment (open to written questions).

12:00 a.m.-1:30 p.m. LUNCH BREAK

1:30 p.m. WORKSHOP RECONVENES, followed by Concurrent Sessions: with influential topics presented in two rooms.

THE K&K INSURANCE ROOM

1:30 – 2:30 p.m. – PRO-BONO HOUR, Tetreault takes an hour to discuss topics individually.

2:30 – 3:00 p.m. – THE ELECTRONIC WORLD VS “WHAT WE KNOW”; Does Social Media and all of our electronic promotional materials defeat the purpose for “what used to work”?

3:00-3:45 p.m. – STATE OF AFFAIRS, an open and in depth conversation about the future of racing and direction on the West Coast by state. (led by Dennis Gage).

3:45-4:30 p.m. – CLEARING OUT THE NOTEBOOK; Chuck Deery and Gregg McKarns go through their notebooks of ideas in a session that will leave you thinking about the new and tried and true.

THE HOOSIER TIRE ROOM

1:30 – 2:00 p.m. – JOSH HOLT RUNS THE NUMBERS; An update from MyRacePass’s Josh Holt on his keynote delivery from 2023 that brings us up-to-date.

2:30 – 3:00 p.m. – “SPONSORSHIP PRESENTATION”; This session was a hit at last year’s RPM@Daytona so we’ve brought it back to RPM@Reno and the Western Workshops.

3:00-3:45 p.m. – DEBATING THE CRATE; What is the future of the crate engine and direction based on recent developments and decisions from major manufacturers.

3:45-4:30 p.m. – A DIFFERENT TICKETING PERSPECTINVE – JOHN HAAK from EventSprout.

5:00 p.m. ADJOURNMENT: Enjoy, please remain safe, with a safe journey home and a wonderful Holiday Season!

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