NASCAR Cup Series
Industry Veteran Doug Duchardt Named President of Spire Motorsports
Dec 4, 2023
Spire Motorsports has made a pair of key acquisitions for its front office, as the team continued to build out its staff to prepare for the upcoming NASCAR season.
Scott Duncan, a veteran sales and marketing executive, has been appointed to serve as the team's Vice President of Sales and Marketing, while Andy Gee has been named Director of Partnerships.
Both Duncan and Gee hold decades of real-world experience in the marketing and partnerships spaces, with both having experience on the inside and outside of the motorsports world.
"Scott Duncan and Andy Gee are both industry veterans who have an intimate knowledge of the sport, complimented by sterling reputations and a combined willingness to continue building on our already existing strong foundation," said Spire Motorsports co-owner Jeff Dickerson. "Scott has deep relationships throughout corporate America and knows how to get a partnership across the finish line. Andy has worked alongside Kyle Busch for over a decade and that speaks directly to his professional demeanor and ability to get things done."
A graduate of Western California University in 1992, Duncan returns to the Charlotte area following a stint of four-and-a-half years as the Chief Revenue Officer for Kalitta Motorsports, one of the NHRA's most celebrated teams.
Prior to his time with Kalitta Motorsports, prior work experience for Duncan included Michael Shank Racing, where he served as Senior Vice President of Business Development, as well as roles at Lime Media, the NASCAR Racing Experience, American LeMans Series, and Momentum Worldwide.
"I’m thrilled to join Spire Motorsports and am grateful to Jeff (Dickerson), T.J. (Puchyr), Todd Mackin, and Bill Anthony for the opportunity,” said Duncan, whose father, Jim, led Sales and Marketing efforts for Charlotte Motor Speedway for over 20 years. “The sky is the limit and this organization is poised to stand alongside the titans of the sport."
Gee comes to Spire Motorsports with 25-plus years of experience working in the front office of professional sports teams, most recently with Kyle Busch Motorsports -- where he spent the last 13 years, most recently as Marketing Operations Director.
As part of his role with Kyle Busch Motorsports, he was instrumental in mentoring the team's young drivers on the business side of being a NASCAR Craftsman Truck Series driver, many of whom have developed into NASCAR Cup Series stars of the present like Erik Jones, William Byron, and Christopher Bell
Other job titles for Gee before his time at Kyle Busch Motorsports, include being a Public Relations Director for Baker Curb Racing in the NASCAR Xfinity Series, as well as roles with the Syracuse Chiefs Triple-A baseball team, including the last five as Director of Public Relations and Business Development.
“Spire Motorsports has proven to be an organization committed to being respected for the product they produce both on and off the track and I’m grateful they’ve entrusted in me to come in and be a part of their continued growth,” said Gee. “No motorsports team can achieve success without strong corporate support, so I look forward to leading a team of enthusiastic professionals at Spire that will go above and beyond to ensure that our ever-growing portfolio of partners have an amazing experience that, in turn, produces long-term commitments for our organization.”
In 2024, Spire Motorsports is scheduled to field three full-time entries in the NASCAR Cup Series for drivers Corey LaJoie, Zane Smith, and Carson Hocevar, as well as a multi-truck NASCAR Craftsman Truck Series program.
Image Credit: Tyson Gifford, Racing America