Racing America, South Alabama Speedway Reach Multi-Year Agreement for Rattler Broadcast

Racing America and South Alabama Speedway have reached a multi-year agreement for the broadcasting rights to the Hardees Rattler 250 weekend.

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CONCORD, NC (January 8, 2024) -- Racing America and South Alabama Speedway have reached a multi-year agreement for the broadcasting rights to the Hardees Rattler 250 weekend.

With the agreement, Racing America will remain the broadcasting home for the Rattler 250, as it has been since the 40th running of the event in 2016. The broadcast will be available for all subscribers to RacingAmerica.TV.

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"We are excited to kick off the 2024 season with the Rattler and invite everyone to join us in March at South Alabama Speedway,” said John Dykes, owner of South Alabama Speedway. “Racing America has been a great partner of ours for over a decade and we look forward to the great coverage they will provide to fans throughout the country."

“Racing America and the Rattler 250 weekend make a great match for our pavement racing fans and subscribers,” said Colin Smith, President of Racing America. “We are thrilled to be able to continue our relationship with South Alabama Speedway and bring this great weekend of late model racing to fans across the country.”

The Rattler 250 weekend is headlined by the 250-lap SRL National Super Late Model Series event. The weekend also includes the Grasshopper 125 presented by JR'S Lawn Mower Shop and powered by Rogers-Dabbs Chevrolet Performance Parts for Pro Late Models.

One of the biggest spring events of the year for Super Late Models, the Rattler 250 traditionally draws a star-studded field to South Alabama Speedway. Last year, Bubba Pollard outdueled Ty Majeski for his second career Rattler win.

The 48th Hardees Rattler 250 is scheduled for March 15-17, 2024 at South Alabama Speedway. The 4/10 mile oval is located on Highway 52 between Opp and Kinston. For more information, follow the track on Facebook or visit www.SouthAlabamaSpeedway.com.

Click here to become a Racing America subscriber today to watch the Rattler 250 and get access to over 200 live pavement short track races each year, plus years of archived races. Stay tuned to Racing America for more updates regarding broadcasts that will be available on Racing America throughout the 2024 season and beyond.

-Photo credit: Ryan Nuttleman

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